Dave Cutler

Focused on "what's next?" in digital & social while trying to stay in the present at home

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Dave Cutler March 28, 2012 Leave a Comment

Sitdowns With Startups Episode 4: Bluetrain Mobile

With the proliferation of smartphones and tablets, it has become essential for businesses to build mobile websites that cater to the people using mobile devices to surf the web. Bluetrain Mobile is helping its customers to create mobile optimized sites that enable fast and seamless navigation with rich functionality for people viewing them on a mobile device.

I sat down with CEO Steffan Berelowitz to talk about Bluetrain Mobile’s history, their Mobile Grader tool, his opinions on the mistakes currently being made with mobile sites and much more. The following video shows our conversation:

If you can’t see the video above, please click here to watch it.

I also chatted with Bluetrain Mobile’s VP of Marketing, Andy Komack who shared some helpful tips regarding what to keep under consideration when building a mobile website. He also offered an incredibly useful suggestion for how to leverage data from Google Analytics to inform decisions surrounding a mobile website’s content.

If you can’t see the video above, please click here to watch it.

To read and/or watch more from this series, please visit http://SitdownsWithStartups.com

Filed Under: Blog, Startup Sitdowns Tagged With: Mobile, Mobile websites

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ABOUT ME

Hey there. I'm Dave. I'm a digital marketer, husband and dad to 3 boys, 1 girl & a dog in the suburbs of Boston. I play @CutlerDave on Twitter.

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